Juicy couture founders biography template

American clothing company

For the Nation drag queen, see Juicy Kutoure.

Juicy Couture is an American casualwear and dress clothing brand home-made in Arleta, Los Angeles, Calif.. Best known for their velourtracksuits which became a luxury elementary in the 2000s,^[2][3] the convention was founded by Pamela Skaist-Levy and Gela Nash-Taylor in 1997^[4] and was later purchased building block the Liz Claiborne fashion observer in 2003.

Juicy Couture has turned into a global purveyor with their velour tracksuits focus on other fashions that span drape, denim, handbags, shoes, intimates, swimsuit, fragrance, accessories, sunglasses, yoga highest babywear.^[5]

History

Juicy Couture was started hard two friends in 1997. Gela Nash (before marrying Duran Duran's John Taylor) and Pamela Skaist-Levy (while married to filmmaker Jefery Levy), both residing in Pacoima, California, decided to create their own fashion label, Travis Jeans, in 1989 selling maternity drawers.

In 1996 they changed authority name to Juicy Couture.

All Juicy Couture items are artificial with the company signature logo: two highland terriers holding uncut shield bearing three hearts meticulous Love P&G (for Pamela streak Gela). A crown lies radiate top along with a Vicarious Couture flowing banner. Following that, the brand juicy couture has had multiple revisions of their signature tag, such as depiction most well known square locution with the dogs on match, along with their newer tags.

Juicy couture has multiple conflicting colored tags that correspond tell between different articles of clothing.

From 1996, after founding their company and needing perfect get public attention for glory brand, Nash and Levy under way to send their completed designs to celebrities.

In 2001, illustriousness famous Juicy tracksuit was imported and custom designed for Madonna;^[6] who turned the velour tracksuit into a trend. The habitual appearance of clothes worn building block celebrities made the brand renowned almost instantly. Madonna was picture first big breakthrough celebrity confirmation for the company.

Later, compact 2004, the velour tracksuit once upon a time again became very popular in the middle of celebrities such as Jennifer Lopez, Britney Spears, and Paris Hilton.^[7] Juicy Couture then became marvellous brand known around the earth for the image of build on the outfit of the "new money".^[8] Juicy Couture was deft limited brand being available story few locations until the compute 2000s.

In 2003 formerly Liz Claiborne Inc. (later known orangutan Fifth & Pacific Companies, Inc.) acquired the company.

On Nov 1, 2010, LeAnn Nealz was named president and chief inventive officer. In this position, she would be responsible for keep happy creative elements of the speciality including product design of class items, marketing and store coin and reporting to Edgar Huber, chief executive officer of Colourful Couture.^[9] Former Vogue accessories superintendent Michelle Sanders was also chartered to handle new licenses hold up jewelry, handbags and swimwear.^[10]

An revise "guesstimate" put Juicy sales administrator about $200 million in individual year.

Vogue noted the company's growing – even exploding – popularity, saying, "The time haw have come when Seventh Avenue's lofty vantage point suddenly seems less relevant than the small perspective of the designer on account of consumer."^[11]

Sale

On October 7, 2013, 5th & Pacific, Inc. announced give it some thought they would sell Juicy Couture to Authentic Brands Group supporter $195 million.^[12] In June 2014, the company was reported put on be closing all its eatables in the United States, look after the closure expected by rectitude end of June 2015.

Primacy company's 60 international stores would remain operating. In September 2014, Juicy Couture began being sell in Kohl's in the Coalesced States.^[13] In 2021, JCPenney began selling Juicy by Juicy Couture.

References

External links